The Impact of the Social Media Platform “Group Live Streaming” on Teenagers’ Values

Yang Zheng

doi:10.54254/2753-7048/2025.KM27734

Lecture Notes in Education Psychology and Public MediaOpen access

The Impact of the Social Media Platform “Group Live Streaming” on Teenagers’ Values

Research Article

Open Access

The Impact of the Social Media Platform “Group Live Streaming” on Teenagers’ Values

Yang Zheng ^1*

¹ Shenyang Conservatory of Music

^*Corresponding author: Alisa229521@outlook.com

Published on 14 October 2025

LNEP Vol.126

ISSN (Print): 2753-7056

ISSN (Online): 2753-7048

ISBN (Print): 978-1-80590-327-7

ISBN (Online): 978-1-80590-328-4

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Abstract

This study focuses on the era where social media deeply permeates the daily lives of teenagers, taking the rise of the “Group Live Streaming” on the Douyin platform—a new form of collaborative live streaming with multiple hosts—as the research subject. The study primarily examines its impact on teenagers who are at a critical period of forming their values. It focuses on the specific effects of Group Live Streaming on various value dimensions, including self-awareness, interpersonal concepts, and social judgment, using methods such as literature review, content analysis, and case study to systematically analyze its influence mechanism. The research finds that although Group Live Streaming, to some extent, provides teenagers with a sense of community belonging and alleviates their feelings of loneliness through multi-person interaction and emotional connection, its negative impacts are more significant and widespread. These impacts mainly manifest in promoting materialism and irrational consumption views, advocating “quick success” and “shortcut” thinking, leading to the simplification of aesthetics and the objectification of interpersonal relationships. The conclusion of the study suggests that Group Live Streaming essentially carries the core of consumerism and utilitarianism, with prominent potential risks. A collaborative governance system combining platform regulation, legal frameworks, school education, family guidance, and individual literacy enhancement should be established to guide its development in a direction that benefits the healthy growth of teenagers.

Keywords:

Teenagers, Internet, live streaming.

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